Social Media Marketing

Home/Posts/Advice/Social Media Marketing

Pinterest – Help!

Pinterest is one of the fastest growing social networks today. Do a little searching and you’ll find amazing factoids like “100% of consumers only buy things they see on Pinterest.” Okay, I’m exaggerating there, but you will find startlingly stats about how much consumers rely on Pinterest when making buying decisions and about how much time they spend on the network. So it’s a given – your business cannot ignore Pinterest.


Mobile Social – Not Just for Kids Anymore

Reports about mobile internet usage skyrocketing are pretty old hat by now. For every single site build we do at Broad Street Network, responsiveness - the fancy word for how does it look on a smart phone and a tablet - is a chief consideration. The same is true with email marketing - the final test before clicking send is to look at the mail on multiple phones. "Mobile" was once it's own separate category of marketing activity, but now it's just a fact of life. You're doing mobile marketing if you're doing digital marketing. But a new report from GlobalWebIndex


The Basics of Social Media Management

You know your business needs to be engaged in social media. You definitely have a Facebook page for your business and you probably have a Twitter account. Now what? Many small business owners suffer from the “build it and they will come” syndrome where social media is concerned. They set up a Facebook page, add some photos, and wonder why they don’t get hundreds of likes. They join Twitter and follow hundreds of celebrities who each have thousands of users, but wonder why no one follows back. In short, business owners often feel that they built it and no one came. So


Twitter Basics: Using Twitter Lists

Twitter lists are a great tool to manage who you follow and track important users. Find out everything you need to know about Twitter lists and how to use them to drive your business.


The Magic of Buddy Marketing

Social media is all the rage, but don't forget your real world relationships. Learn how to make "Buddy Marketing" work for you and your business.